The Role of social media in Shaping Consumer Behavior and Branding Strategies in Iraqi markets

Abstract

Social media has become a widely used method of communication, connecting human beings from all over the global thru diverse systems. In current years, (14) there has been a good-sized increase within the use of social media to share private reviews and product reviews. This has had a prime effect on client conduct, with many humans relying on those critiques to make purchasing choices. Businesses in Iraq have also diagnosed the capability of social media systems like Facebook and Twitter for advertising purposes. By utilizing those structures, organizations can make bigger their client base and growth sales. Overall, social media has turn out to be an essential device for conversation and marketing in modern day global. It provides a platform for individuals to proportion their studies and for corporations to attain out to capacity customers. By information the numerous components of social media, organizations can use those platforms to their advantage and pressure income increase.